Car Insurance

Market Value vs Agreed Value Car Insurance in NZ

Choosing between market value and agreed value affects how much you receive if your car is written off or stolen. This guide puts real numbers behind each option so you can see exactly how payouts differ - and when each one may work in your favour.

2026-04-03
10 min read
Compare.com.au Editorial Team
Reviewed and fact-checked
What Each Valuation Means How They Differ in Practice Real Dollar Payout Examples Pros and Cons of Each How Depreciation Affects Market Value Which NZ Insurers Offer Which When to Choose Each Option Tips for Setting the Right Agreed Value FAQs

What Market Value and Agreed Value Actually Mean

Before getting into the numbers, it helps to be clear on what each term means in the context of NZ car insurance.

Market value means your insurer will pay you what your car is worth on the open market at the time you make a claim - not when you first took out the policy. They typically use industry tools like the Red Book, recent Trade Me listings, and dealer pricing to arrive at a figure. Because car values drop over time, a market value payout will almost always be less than what you originally paid for the vehicle.

Agreed value means you and your insurer lock in a specific dollar amount when you take out or renew the policy. If your car is written off or stolen, you receive that agreed figure (minus your excess), regardless of what the car might be worth on the open market at the time. The amount is fixed until your next renewal.

Both options apply to comprehensive car insurance policies. Third party and third party fire and theft policies don't include cover for damage to your own vehicle, so the valuation method is only relevant when you have full cover.

Our guide to understanding agreed value explains the general concept in more detail. This guide focuses on putting real numbers side by side so you can see how the choice plays out in practice.

Note
The valuation method you choose only matters when your car is a total loss (written off or stolen and not recovered). For partial damage claims, your insurer covers the repair cost regardless of whether you have market value or agreed value.

How Market Value and Agreed Value Differ in Practice

On paper, the difference sounds straightforward - one is fixed, one floats. But in practice, the gap between the two can be significant, and it grows wider as your car gets older.

With market value, your payout decreases every year as your car depreciates. You never quite know what your insurer will determine the car is worth until you actually make a claim. This can lead to unpleasant surprises - the Insurance and Financial Services Ombudsman (IFSO) handles a steady stream of complaints from drivers who expected a higher market value payout than they received.

With agreed value, the number is right there in your policy schedule. No arguments, no waiting for a valuation assessment. The trade-off is that agreed value policies generally cost more in premiums because the insurer is taking on more risk - they're guaranteeing a payout figure that may be higher than the car's actual market worth down the track.

There's also a timing difference. Market value is assessed after the event, which means your insurer has the final say on the number (though you can dispute it). Agreed value is set before the event, which means both parties have already committed to the figure.

The practical impact? If you bought a car for $25,000 and it's written off three years later, a market value policy might pay out $16,000 to $18,000. An agreed value policy set at $25,000 would pay $25,000 minus your excess. That's a difference of $7,000 to $9,000 in your pocket.

Real Dollar Payout Scenarios

Numbers speak louder than definitions. The table below shows what a payout might look like at different stages of car ownership, assuming a vehicle purchased new for $35,000 with typical NZ depreciation rates.

These figures are indicative only - actual depreciation varies by make, model, mileage, and condition. But they illustrate the gap between market value and agreed value payouts over time, and why the choice matters more the newer your car is.

Important
These figures are indicative estimates only and are not a guarantee of what any insurer will pay. Actual payouts depend on your specific policy, the vehicle's condition, and your insurer's assessment. Always check your policy wording for details.
Estimated Payout Comparison - $35,000 New Vehicle (Minus $500 Excess)
Years After Purchase Approx. Market Value Market Value Payout Agreed Value Payout ($35,000) Difference
Brand new (year 1) $28,000 - $30,000 $27,500 - $29,500 $34,500 $5,000 - $7,000
2 years $23,000 - $25,000 $22,500 - $24,500 $34,500 $10,000 - $12,000
3 years $19,000 - $21,000 $18,500 - $20,500 $34,500 $14,000 - $16,000
5 years $14,000 - $16,000 $13,500 - $15,500 $34,500 $19,000 - $21,000
7 years $9,000 - $12,000 $8,500 - $11,500 $34,500 $23,000 - $26,000
10 years $5,000 - $8,000 $4,500 - $7,500 $34,500 $27,000 - $30,000

Important: The agreed value column assumes the value was set at $35,000 and never adjusted at renewal. In reality, most insurers review the agreed value at each renewal, and you would typically lower it over time to reflect depreciation - otherwise you may be paying more in premiums than necessary. The point of the table is to show the structural difference between a fixed and a floating payout.

A more realistic scenario: you buy a car for $35,000, set the agreed value at $35,000, and reduce it by $2,000 to $3,000 at each annual renewal. After three years, your agreed value might sit at around $27,000 - still higher than the $19,000 to $21,000 market value, but not the full $35,000.

For a deeper look at what happens when a total loss occurs, see our guide to car write-offs in NZ.

Pros and Cons of Each Option

Both valuation methods have genuine strengths and drawbacks. The right choice depends on your vehicle, your financial situation, and how much certainty you want about a potential payout.

Market Value vs Agreed Value

How the two valuation methods compare for NZ car insurance

Market Value

  • Lower premiums - generally the cheaper option
  • No need to set or review a value amount
  • Often the default on many NZ policies
  • Suitable for older, lower-value vehicles
  • Payout certainty - you know the amount upfront
  • Protection against rapid early depreciation
  • Coverage for modifications at a set value
  • Protection if you owe more than the car is worth

Agreed Value

  • Full payout certainty - amount is locked in
  • Protects against depreciation between renewals
  • Covers modifications and accessories at a set figure
  • Helps prevent a gap if you have finance owing
  • Lower premiums than market value
  • No need to review the value at each renewal
  • Always available for older or high-mileage vehicles
  • Automatically adjusts as the car depreciates
Availability and pricing of each option varies by insurer. Check with your insurer for current options and premium differences.

How Depreciation Affects Your Market Value Payout

Depreciation is the silent factor that eats into market value payouts year after year. Understanding how quickly cars lose value in New Zealand helps explain why the gap between market value and agreed value widens over time.

New cars depreciate fastest in the first three years. According to Interest.co.nz and NZ motor trade data, a typical new car in New Zealand loses roughly 15% to 20% of its value in the first year alone. By the end of year three, most vehicles are worth 40% to 55% of their original purchase price. After five years, that figure drops to around 30% to 40%.

Some vehicle types depreciate faster than others. Luxury European vehicles tend to lose value more quickly in NZ than Japanese-made models, which hold their value relatively well. Utes and SUVs have historically depreciated more slowly than sedans, though this varies with market demand.

For market value policyholders, this depreciation curve is the key risk. Every year that passes, the gap between what you paid for the car and what your insurer considers it worth gets larger. If you bought a $30,000 sedan and it's worth $18,000 three years later, that's a $12,000 difference that you would need to cover out of your own pocket to replace the vehicle with an equivalent new one.

The Canstar NZ car insurance pages note that depreciation is one of the most commonly misunderstood aspects of car insurance, with many policyholders unaware of how much their vehicle's insured value has dropped since they first took out cover.

Tip
If you have a market value policy, check what your car is actually worth right now using Trade Me listings or the Red Book. If the figure is significantly lower than you expected, it may be worth considering a switch to agreed value at your next renewal.

Car Depreciation in New Zealand

How quickly vehicles lose value - and what it means for your payout

15-20%
First-year depreciation
A typical new car in NZ loses 15-20% of its value in the first year of ownership
40-55%
Value retained after 3 years
Most vehicles are worth 40-55% of their original price after three years
$7,000-$12,000
Typical gap at year 3
The approximate difference between purchase price and market value for a $30,000 vehicle after three years
10-15%
Annual depreciation (years 3-7)
After the steep initial drop, depreciation typically slows to around 10-15% per year
Depreciation rates are approximate averages based on NZ motor trade data. Actual depreciation varies significantly by make, model, mileage, condition, and market demand.

Which NZ Insurers Offer Market Value and Agreed Value

Most major NZ car insurers offer both options, but the default setting, terminology, and availability can vary. Here is a summary of what the main insurers offer as at early 2026.

Note
Insurer options, default settings, and premium differences may have changed since this guide was published. Always verify current terms directly with the insurer before making a decision.
Market Value and Agreed Value Availability by NZ Insurer
Insurer Market Value Agreed Value Default Option Notes
AA Insurance Yes Yes Market value Agreed value available on comprehensive policies; AA car insurance
Tower Yes Yes Market value Agreed value optional at an additional premium; Tower car insurance
AMI Yes Yes Market value Both options available for comprehensive cover; AMI car insurance
State Yes Yes Market value Agreed value reviewed annually at renewal
Cove No Yes Agreed value Agreed value is standard on Cove comprehensive policies
Vero Yes Yes Varies Available through broker channel; options depend on the broker

It is worth noting that Cove, an insurance brand that operates entirely online, uses agreed value as its standard approach for comprehensive car insurance. This means Cove policyholders always know their payout figure upfront.

The premium difference between market value and agreed value varies by insurer, vehicle type, and the agreed amount you set. As a rough guide, agreed value policies tend to cost 5% to 15% more in premiums than market value for the same vehicle - though this gap narrows for older cars with lower values.

Features and options change over time. Always check directly with each insurer for their most current policy terms and pricing. The Insurance Council of New Zealand (ICNZ) maintains a directory of licensed insurers if you want to explore the full range of options available in NZ.

When Each Option May Suit You

There is no single right answer - the best choice depends on your specific situation. Here are some common scenarios where each option tends to work well.

Market value may suit drivers who:

  • Own an older vehicle (roughly 7+ years old) where the value is relatively low and stable
  • Want to keep premiums as low as possible
  • Are comfortable accepting whatever the market says the car is worth at claim time
  • Don't have finance owing on the vehicle
  • Drive a common make and model that is easy to value accurately using market data

Agreed value may suit drivers who:

  • Have a new or near-new vehicle that is depreciating quickly
  • Own a modified, imported, or classic vehicle that may be hard to value on the open market
  • Have finance or a loan on the vehicle and want to avoid a gap between the payout and the amount owing
  • Want certainty about exactly what they would receive in a total loss
  • Are willing to pay a slightly higher premium for that peace of mind

Some drivers also switch between the two over time. It is common to start with agreed value when a car is new and the depreciation risk is highest, then switch to market value after four or five years when the rate of value loss slows down and the premium savings become more meaningful.

The Consumer NZ car insurance guide has useful background on choosing between the two, and Sorted.org.nz offers a neutral overview of car insurance decisions more broadly.

Tips for Setting the Right Agreed Value

If you go with agreed value, the amount you set matters. Too high and you are paying more in premiums than necessary. Too low and you may not receive enough to replace your vehicle if the worst happens.

Research your car's current market value first. Before setting an agreed value, check what similar vehicles are selling for on Trade Me, at Turners, and through local dealerships. This gives you a realistic baseline. Setting your agreed value at or slightly above the current market value is a common approach.

Factor in modifications and accessories. If you have added anything to the car - a tow bar, upgraded stereo, alloy wheels, bull bar, or other accessories - make sure the agreed value includes the cost of these items. Undeclared modifications may not be covered.

Review the agreed value at every renewal. Cars depreciate, and your agreed value should reflect this. If you set it at $30,000 in year one, you might adjust it to $26,000 in year two and $22,000 in year three. This keeps your premiums aligned with the car's actual worth.

Don't over-insure just for a bigger payout. Some drivers set the agreed value well above the car's worth, thinking they will get a windfall if it's written off. Insurers are aware of this and may question or refuse an agreed value that looks inflated. More importantly, you will be paying higher premiums every year for a value that may not be accepted at claim time.

Ask your insurer for guidance. Most insurers have tools or advisers who can help you land on an appropriate agreed value. Tower and AA Insurance, for example, both provide online tools that indicate a fair value range for your vehicle based on its make, model, year, and mileage.

Getting the agreed value right is a balance. The goal is a figure that accurately reflects what it would cost to replace your car with a similar vehicle in similar condition - no more, no less.

Tip
A good starting point for your agreed value is the average of three to five comparable listings on Trade Me or dealer sites. This gives you a defensible figure that aligns with what the car is genuinely worth.

Key Takeaways

  • Market value is determined by your insurer at the time of the claim and decreases as your car depreciates - agreed value is a fixed amount set when you take out or renew the policy
  • The dollar difference between the two options is largest for newer vehicles, where depreciation is steepest - a three-year-old car could have a $7,000 to $12,000 gap between market value and an agreed value set at purchase price
  • Market value policies generally have lower premiums, making them a practical choice for older vehicles where the value has already stabilised
  • Agreed value provides payout certainty and is commonly chosen for new, financed, modified, or hard-to-value vehicles
  • Most major NZ insurers offer both options on comprehensive policies, though the default is usually market value - Cove uses agreed value as standard
  • If you choose agreed value, review and adjust the amount at each renewal to keep premiums proportionate and avoid over-insuring

Frequently Asked Questions

In most cases, yes - agreed value policies tend to carry higher premiums because the insurer is committing to a fixed payout figure. The difference is typically 5% to 15% more, though this varies by insurer and vehicle. For older, lower-value cars the gap narrows, and some insurers may not offer agreed value at all for vehicles below a certain value threshold.
Some insurers allow changes during the policy term, while others only allow switches at renewal. Contact your insurer to ask about their process. If a mid-term change is available, there will usually be a premium adjustment to reflect the different cover level.
Most insurers will pay the agreed value stated in your policy, even if the car's market value has dropped below that figure. However, insurers may question or refuse to renew an agreed value that looks significantly inflated. You are also paying higher premiums for a value that may not align with reality. Setting a realistic agreed value keeps premiums fair and avoids potential issues at claim time.
NZ insurers typically use a combination of industry valuation tools (such as the Red Book), recent sale prices for similar vehicles on Trade Me and dealer sites, and the vehicle's specific age, mileage, and condition. If you disagree with the figure, you can provide your own evidence of comparable sales.
No - your excess is a separate component of your policy and applies regardless of whether you have market value or agreed value. The excess is deducted from the payout amount in both cases. For example, if your agreed value is $25,000 and your excess is $500, your payout would be $24,500.
You have the right to dispute it. Gather evidence of comparable vehicle sales - Trade Me listings, dealer prices, and any professional valuations you can obtain. Present this to your insurer and ask them to reconsider. If you still can't reach agreement, the Insurance and Financial Services Ombudsman (IFSO) provides a free dispute resolution service.
It depends on the vehicle. For a standard 10-year-old hatchback worth $6,000, the premium savings of market value may outweigh the certainty of agreed value - since the car's value is relatively low and stable. But for a well-maintained classic, a rare import, or a vehicle with significant modifications, agreed value can be worthwhile regardless of age because standard market tools may not capture the true replacement cost.
Compare.org.nz provides estimates based on publicly available premium data. When you receive an estimate, the valuation method may vary by insurer. To confirm whether a specific estimate is based on market value or agreed value, and to request an actual quote, visit the insurer's website directly.
Disclaimer: This guide is for informational purposes only and does not constitute financial or insurance advice. Payout amounts, depreciation figures, premium differences, and insurer options are indicative estimates based on publicly available information and may not reflect your specific situation. Features, pricing, and availability change over time - always check directly with the insurer for current policy terms before making a decision. Compare.org.nz provides estimates based on publicly available data; visit individual insurers for actual quotes.

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